Find Your Tribe
In a hectic, quickly changing world, now empowered by every framed news item possible on your tiny 6 inch device, 24/7 at your disposal, Solitude and impotence are a modern day curse.
Spreading awareness to reach out towards your inner circle, talk about your worries, concerns and hopes are crucial in this day and age.
This campaign, created together with Brand New Guys, showcases Yassine, someone who feels alone, and powerless against the endless stream of negative news on his never ending news feed.
We’ve established a cinematic style focusing on the intimate of human emotions, including a grid representing the news feed tiles, which symbolises the motivation behind the cathartic revelation of Yassine.
CREDITS
Production and execution by C’est Ça.
Client: Oxfam Novib
Agency : Brand New Guys
Creative Director : Cye Wong-Loi-Sing
Agency producer: Indy Simin
Written & directed by Dapper Bruijn
DOP : Sander Pieters
Producer & 1st AD : Raoul Karadag
1st AC: Tristan Adelaar
2nd AC: Joaldo Queiroz
Gaffer: Daan Strampel
Sound OP: Joost van Heerden
Stylist: Ishijah Baruta Kenté Thompson
MUAH: Carmelita Bianca
PA: Nils Wintels
BTS Photographer: Katariina Kärki
BTS Video: Quincy | @quincy_b.rtr
Edit: Dapper Bruijn
VFX: Kilian Van Der Avoird
Sound design & Mix: Sam Walvisch - Public Audio
Colour: Sander Pieters
TALENTS:
Yassine Chigri
Carina Fernandes
Rosita Safakisch
Mondesir
Megan Jane
Asyera Foor
Special thanks to @Vigics & @Cinesupply.nl.
